Hello Amsterdam

2 mins read
Hello Amsterdam


Yesterday, Les Jumelles was delighted to open its first international pop-up shop in the heart of Amsterdam, between the canals around the trendy 9 Straatjes.  The inauguration met with rapturous applause and proved an immediate hit. To a backdrop of engaging music, we laughed, shopped and chatted to our wonderful guests and customers for the entire afternoon. At the end of the evening we surprised everyone with an exclusive goodie bag, filled with new beauty samples from the Estée Lauder group, a secret treat from FEST Amsterdam and our very own personalised goodies. 

Despite the fact that Les Jumelles is based in Antwerp, our northerly neighbour, the Netherlands, is very close to our hearts. So, it was a straightforward decision for us to put Amsterdam on the map as our first pop-up shop! The pop-up will focus on our own Les Jumelles THE LABEL brand. The entire shop area will be decked out in our instantly recognisable vibrant colours and prints as well as our unique ecolabel collection with handmade kimonos. In other words, this is the ultimate mini happiness factory where you can give free rein to your inner shopaholic and shop ‘til you drop! As well as our own collection, we sell numerous other fun accessories such as jewellery, handbags, personalised sweat sets, home decorations and much more!   


This unique pop-up needed a unique logo which we were keen to build around abstract shapes. The Wavy/bubbly logo was linked to our eye-catching wavy designer mirrors and our collaboration with FEST Amsterdam was a ‘match made in heaven’. FEST is instantly recognisable by its very sleek yet playful shapes that will lend your interior an instant upgrade . As such, we were really excited that they would fill part of our interior with their unique and abstract items. 

The Les Jumelles community is growing day by day and it was truly heart-warming to see the collective enthusiasm for Les Jumelles get together under one roof. We see you and love you! We are proud to look back at yesterday’s opening and ready to go all-out in Amsterdam for a week! 


Be sure to call round and discover the world of Les Jumelles for yourself! 

Friday 15 July: 10:00 - 20:00 

Saturday 16 July: 10:00 - 20:00 

Sunday 17 July: 10:00 - 20:00 

Monday 18 July: 12:00 - 18:00 

Tuesday 19 July: 10:00 - 20:00 

Wednesday 20 July: 10:00 - 20:00 

Thursday 21 July: 10:00 - 20:00  

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